Our Capabilities
Your brand must be equipped to travel through many communication avenues, including print and direct mail, the Internet, audio/video, and interactive CDs and DVDs. Each requires the creation of a Brand Vehicle™ to successfully deliver your message to your target audience.
Traditional marketing-communications firms are equipped to create solutions for one avenue: print. Faced with the challenges of bringing a brand to the web, or integrating it with a sophisticated backend application, these agencies often find themselves outsourcing a significant portion of the work. This creates dangerous knowledge gaps between business, design and technology – gaps that can cause delays, cost overruns… and a Brand Vehicle™ that ultimately misses your fundamental business objectives.
The Push Group was formed to fill those gaps. We are a team of insightful business professionals, brand initiators, strategic information architects, talented visual designers, and expert interactive developers. We work seamlessly to develop a powerful concept, which drives the success of your Brand Vehicle™. This ensures that your brand works effectively… across all media.
Visual Design
- Website design
- Logo & identity development
- Marketing collateral/ad design
- Direct mail
- Tradeshow graphics
- Commercial photography services
- Videography
Information Architecture
- Website analysis
- Website mapping
- User interface design
- Interactive prototyping
- Focus groups
- Usability testing
Interactive Development
- Hand-coded XHTML, CSS, and JavaScript
- Web standards
- Section 508 accessibility
- Cross-browser and cross-platform compatibility
- Rich internet applications
- CD/DVD development
- Video editing & sound design
Brand Exposure for ROI
- Search engine optimization & placement
- Online marketing and exposure plans
- Integrated PR strategy & planning
- Case histories & targeted article placement
